Trends, Social Media, Digital Marketing, and more!

Pinterest ads: an ultimate guide

Pinterest is one of the most powerful marketing tools of 2022. What makes it so special? It’s a combination of a social media platform and a search engine that understands its audience well, provides you with very detailed insights, and predicts trends before they even happen. This is why you should consider investing money in

Read More »

Which Business Structure You Should Choose

The four legal structures you can choose from So you’ve started a business! You’ve had to develop your offerings, brand name, brand identity, operating processes, website, packaging, and customer liaison process, and you haven’t even launched yet! Don’t worry, though. There’s just one more step to completing your brand setup process, but it’s a crucial

Read More »

How to Come Up With a Brand Name

A guide to naming your business the smart way. When you read the word “Cher,” what image comes to mind? What about “Kanye?” Or “Adele?” We’re willing to bet most of you are on the same train of thought as we are. Maybe even in the same carriage.  So, what’s in a name? Well, it

Read More »

How to Create a Brand for Your Wellness Business.

5 tips to get you started! Are you a wellness practitioner working in the mental health field? A yoga instructor? Maybe a spiritual health coach? Are you interested in starting and growing a brand that helps people feel better, spiritually, mentally, physically, and emotionally? If you answered yes, this blog is just for you! We

Read More »

Social Media Content Pillars

The secret to creating consistent social media content A lot of people are easily scared off by fancy marketing terms… Somewhere between the sales funnels, brand identities, engagement, and so on, it can start to sound intimidating. The truth is, all of these marketing tools are things that you can and will master if you

Read More »

The Secret of How to Get Instagram Followers for Your Business

A huge congrats to you for making the decision to grow your Instagram account for your business. As discussed in a Forbes article, Instagram has about one billion active users a month. HopInFirst also explained that 80% of users are following at least one business. Because Instagram is a photo/video sharing app it leads to

Read More »

10 Costs of Starting a Business

the main expenses of being a start-up entrepreneur If you’re reading this blog, you’ve either taken the plunge to start your own business, or you’re considering becoming an entrepreneur. Firstly, congratulations! We know it’s a scary step even to consider, and the fact that you’re here means you’re already braver than most people. Secondly, we’d

Read More »

22 Businesses You Can Start From Home in 2022

work from home careers and side business ideas The past two years saw a massive exodus of the working population from their office spaces and into their homes, pajamas, and Zoom meetings. Now that world is getting (mostly) back to normal; many people are being asked to leave their ideal home-work spaces and head back

Read More »

Social Media Holidays 2022: Your Ultimate Calendar

Looking for a year of content ideas? We’ve rounded up the ultimate list of social media holidays you need to know in 2022. Not every social media holiday is worth celebrating, but if you find the holidays that fit your brand personality, you can increase your organic reach. How? Because of their popularity, incorporating a

Read More »