Using Influencer Marketing for Your Hotel

Back in the day, before the internet took over, think about how you would hear about a wonderful hotel or a delicious meal. Word of mouth, right? Well, with influencer marketing, the concept stays the same but the game has changed!   Instead of looking to a friend for their recommendation, people are turning to …

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Inbound Marketing

So, What Is Inbound Marketing? Inbound marketing focuses on pulling audiences’ interest through valuable experiences which results in a positive impact. It is based on the premise of earning a customer as opposed to “buying” a customer through outbound marketing. The pull effect is created by generating helpful, online marketing assets that is designed to …

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