Maximizing Your Hotel’s Instagram ROI with Hashtags

It’s no secret that Instagram has become one of the most popular social media platforms in the world. With brands, designers, and hotels alike leveraging influencers and advertising on this platform, it should come to no surprise that this app living in over 77.6 billion people’s phones is a huge driver of traffic and sales …

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Gifs in Digital Marketing: How To Engage Your Audience in 2019!

Ah, gifs. They’re trending at the moment and now’s the time to capitalize on their success. Gifs help draw attention to your content while providing a quirky spin on the usual imagery that people are used to seeing. They’re incredibly popular and have dramatically taken over the internet. You’ve seen them, right? There’s this one …

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Keeping Up with Artificial Intelligence

Artificial Intelligence in Digital Marketing Now, this article may sound like an episode of Star Trek or a scene from Back to the Future II, but artificial intelligence is here to stay and it is time to get to know your content marketing’s best friend. What is the Role of Artificial Intelligence in Marketing? Artificial …

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Inbound Marketing

So, What Is Inbound Marketing? Inbound marketing focuses on pulling audiences’ interest through valuable experiences which results in a positive impact. It is based on the premise of earning a customer as opposed to “buying” a customer through outbound marketing. The pull effect is created by generating helpful, online marketing assets that is designed to …

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