5 Marketing Fails

the 5 worst marketing fails we saw last year & how we would have handled them A successful piece of marketing content can elicit a number of emotions. These range from desire, to trust, to engagement, to loyalty, to urgency of the “I need that thing NOW” kind. Executing successful marketing takes skill, practice, and …

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Why This Meme Went Viral

atlas meme meme blog title featured image

& how to use meme marketing effectively “Viral content isn’t something that you can brainstorm and plan and have months’ worth of meetings over to bring to life. It’s responsive, triggered, and released at a specific time, whether it’s concurrent with real-world events or at the tipping point of a trend going mainstream. ” – …

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How To Build a Community on Instagram in 2022

Having a strong sense of community on Instagram is arguably way more important than your follower count. Creating an engaged community on your page will ensure stronger and more loyal relationships and end up increasing your growth and overall profits. People go on social media to connect with other people. Users now expect brands and …

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Pinterest ads: an ultimate guide

Pinterest Ads

everything you need to know to start killing it with your ad strategy Pinterest is one of the most powerful marketing tools of 2022. What makes it so special? It’s a combination of a social media platform and a search engine that understands its audience well, provides you with very detailed insights, and predicts trends …

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Mindful Kids

Gradient Logo for Mindful Kids

branding, website design + social mediafor Mindful Kids SERVICES USED:Brand identity design, brand story, brand book, website design, and social media strategy and templates ABOUT THE BRAND:Mindful Kids is an app that gives parents the toolkit needed to help their children practice mindfulness and grow in areas of emotional intelligence. Mindful Kids helps little hearts …

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Social Media Content Pillars

Social Media Content Pillars The secret to creating consistent social media content A lot of people are easily scared off by fancy marketing terms… Somewhere between the sales funnels, brand identities, engagement, and so on, it can start to sound intimidating. The truth is, all of these marketing tools are things that you can and …

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The Secret of How to Get Instagram Followers for Your Business

A huge congrats to you for making the decision to grow your Instagram account for your business. As discussed in a Forbes article, Instagram has about one billion active users a month. HopInFirst also explained that 80% of users are following at least one business. Because Instagram is a photo/video sharing app it leads to …

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Briana Michel: A Case Study

briana michel: a case study on facebook lead ads how strategic social media lead ads could work for your business When Briana approached the Dawning Digital team, it was with a pretty novel request, and we couldn’t wait to give it a go. Amongst other things, Briana helps companies source willing participants for clinical trials, …

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22 Businesses You Can Start From Home in 2022

22 online business ideas for 2022 work from home careers and side business ideas The past two years saw a massive exodus of the working population from their office spaces and into their homes, pajamas, and Zoom meetings. Now that world is getting (mostly) back to normal; many people are being asked to leave their …

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