Hospitality Marketing Archives

Travel Marketing Segmentation

November 8, 2018

At Dawning Digital, we focus on serving instead of interrupting. Our belief is that the best marketing is service-oriented and that when you give people what they need when they need it, it’s not advertising (at least not the negative type of advertising that we see time and time again). To understand how to serve …

Using Influencer Marketing for Your Hotel

September 20, 2018

Back in the day, before the internet took over, think about how you would hear about a wonderful hotel or a delicious meal. Word of mouth, right? Well, with influencer marketing, the concept stays the same but the game has changed! Instead of looking to a friend for their recommendation, people are turning to …